Flyers Format A6: Print Specifications

A professional designer working on a computer with a vibrant A6 flyer displayed on the screen, surrounded by colour swatches and design tools.

Flyers are a cornerstone of marketing, offering a tangible way to communicate with your audience. One of the most popular sizes for flyers is A6, a compact and versatile format that balances cost-effectiveness with visual impact. Whether you're promoting an event, launching a product, or sharing important information, understanding the print specifications for flyers format A6 is crucial to ensure your artwork is printed accurately and professionally.

Understanding Flyers Format A6

Flyers format A6 is a standard size within the ISO 216 international paper size system, which is widely used across Europe and many other parts of the world. The dimensions of an A6 flyer are 105 x 148 millimetres. This size is ideal for distributing large volumes of printed material without incurring high costs, making it a popular choice for businesses and organisations looking to maximise their outreach efforts.

Designing Your A6 Flyer

When designing an A6 flyer, it's essential to focus on clarity and impact. The limited space requires a strategic approach to layout and content. Here are some tips to optimise your design:

Keep it Simple: Prioritise essential information such as headlines, calls to action, and contact details. Avoid overcrowding the flyer with too much text.
Use High-Quality Images: Ensure any images used are high resolution to maintain clarity and professionalism.
Consistent Branding: Use colours, fonts, and styles that align with your brand identity to create a cohesive look.

For those who prefer a user-friendly approach to design, tools like Canva can be invaluable. You can learn more about creating stunning flyers using Canva in our guide to creating leaflets and flyers with Canva.

Print Specifications for A6 Flyers

Printing specifications are critical to ensure your flyer turns out as expected. Below are key considerations:

Bleed and Trim: Include a bleed area of 3mm to ensure no important information is cut off during the trimming process. This area should extend beyond the intended design boundary.
Resolution: A minimum resolution of 300 DPI (dots per inch) is recommended for images and graphics to ensure sharpness and clarity.
Colour Mode: Use CMYK (Cyan, Magenta, Yellow, Black) colour mode for print, as opposed to RGB, which is used for digital displays.
File Format: Save your design in PDF format to preserve quality and ensure compatibility with most printing services.

A stack of freshly printed A6 flyers being packaged for distribution, with vibrant colours and crisp images visible.

Choosing the Right Paper Stock

The choice of paper stock can significantly impact the feel and perceived quality of your flyer. Common options include:

Glossy Paper: Offers a shiny finish that makes colours appear more vibrant, ideal for eye-catching designs.
Matte Paper: Provides a non-reflective finish, suitable for a more sophisticated and subdued look.
Recycled Paper: An environmentally friendly option that supports sustainable printing practices. You can explore more about sustainable printing options that align with eco-conscious values.

Printing and Distribution

Once your design is finalised, it's time to print and distribute your flyers. Consider the following:

Printing Service: Choose a reputable printing service with a track record of quality and reliability. You might want to check out Leafletfrog's flat leaflets and flyers for a dependable option.
Distribution Strategy: Plan how you will distribute your flyers. This could include direct mail, in-store distribution, or handing them out at events.
Timeliness: Ensure timely delivery by choosing a service that can meet your deadlines. For urgent needs, you can order same-day leaflets for quick turnaround.

Conclusion

Flyers format A6 offers a compact yet impactful way to communicate with your audience. By understanding the print specifications and designing with precision, you can create a flyer that not only looks professional but also effectively conveys your message. From choosing the right design tools to selecting the appropriate paper stock, each step plays a crucial role in the final outcome. ISO 216: Paper sizes.

For further assistance, explore our resources on creating effective flyers and leaflets to ensure your next print project is a success. CMYK colour model.

FAQ

What is the size of an A6 flyer? Royal Mail: Door to Door.

An A6 flyer measures 105 x 148 millimetres, making it a convenient and cost-effective size for mass distribution. Paper density (GSM).

Why is resolution important in flyer design? GOV.UK: Writing for GOV.UK.

A resolution of at least 300 DPI ensures images and text are printed clearly and crisply, maintaining a professional look. ASA advertising codes.

Should I use gloss or matte paper for my flyer?

The choice between gloss and matte paper depends on your design and branding. Glossy paper enhances vibrant colours, while matte offers a subdued, elegant finish.

What colour mode should I use for printing?

Use CMYK colour mode for printing, as it is specifically designed for print, unlike RGB, which is used for digital screens.

Where can I find templates for A6 flyers?

Templates for A6 flyers can often be found through your printing service provider. For example, Leafletfrog offers a range of blank templates to assist with your design process.

10th Dec 2025 Roddy Leafletfrog