The Frog Blog

When working in digital design or preparing files for print, understanding the correct dimensions of paper sizes in pixels is essential. One of the most common paper sizes is A5, widely used for booklets, flyers, and brochures. While physical dimensions are easy to comprehend in millimetres or inches, translating these into pixels requires a bit more calculation, especially if you want your digital designs to be crisp and clear. This guide will walk you through A5 measurements in pixels and hel …

Understanding GSM in Printing: An Easy Guide In the world of printing, one often encounters a plethora of technical terms that may seem perplexing at first. One such term is GSM, an acronym for Grams per Square Metre. It is a pivotal factor in the printing industry, influencing the quality, cost, and effectiveness of printed materials. Whether you're printing brochures, leaflets, or business cards, understanding GSM is essential to making informed decisions. In this guide, we will dissect the …

In the world of printing, understanding paper weight is crucial for achieving the desired results for any project. The term GSM, which stands for 'grams per square metre,' is a key factor in determining the thickness, quality, and application of paper. Whether you're designing brochures, creating leaflets with Canva instead of Word or PowerPoint, or printing greeting cards, knowing what GSM is and how it affects your project can make all the difference. Paper density (GSM). Understanding GSM: G …

```markdown DL Size: Dimensions & Print Uses In the world of print and stationery, there are numerous paper sizes to consider, each tailored for specific uses. One such size is the DL size, a popular choice for creating professional-looking printed materials. Understanding the dimensions and applications of DL size can be beneficial for businesses and individuals alike. This guide will delve into the specifics of DL size, its common uses, and why it's a favourite choice in the printing indu …

In the world of printing, understanding the weight of paper is crucial to producing high-quality printed materials. Paper weight affects not only the thickness and feel of a document but also its durability and suitability for different applications. Whether you're designing brochures, business cards, or flyers, selecting the right paper weight can make a significant difference in the final product. Understanding Paper Weight and GSM The weight of paper is typically measured in GSM, or grams pe …

In the fast-paced world of business marketing, standing out is crucial, especially when operating on a budget. One of the most cost-effective ways to make a lasting impression is through print media. Whether you're a start-up or an established company looking to optimise your budget, opting for the best affordable prints can significantly enhance your marketing efforts. Understanding the Value of Print in Marketing Print marketing continues to hold relevance in the digital age, providing tangib …

When it comes to marketing materials, the DL leaflet stands out as a versatile and effective choice. Its sleek design and practical size make it a popular option for businesses looking to convey their message succinctly and stylishly. This guide will explore the various DL leaflet sizes, finishes, and creative ideas to help you make the best choice for your business needs. Understanding DL Leaflet Sizes A DL leaflet typically measures 99mm x 210mm. This size is one-third of an A4 sheet, making …

Creating foldable leaflets for marketing is a powerful and cost-effective way to communicate with potential customers. Whether you're promoting a new product, announcing an event, or sharing important information, a well-designed foldable leaflet can capture attention and convey your message effectively. In this comprehensive guide, we will explore the steps involved in creating compelling foldable leaflets, from setup and paper choices to design ideas that ensure your leaflets stand out. Under …

Understanding the intricacies of leaflet folding is essential for anyone involved in the design, setup, and printing of professional leaflets. The choice of folding style and format can significantly impact the effectiveness of a leaflet's message. In this comprehensive guide, we delve into the various leaflet folding styles, how they affect design considerations, and what to keep in mind during the printing process. Understanding Leaflet Folding Styles Leaflet folding styles are not just about …

Designing folded leaflets for printing is both an art and a science. Whether you are a small business owner, a marketing professional, or a graphic designer, creating effective folded leaflets can significantly enhance your communication strategy. This guide will walk you through the essential steps to design professional folded leaflets, covering everything from paper choices to layout strategies. We will also explore practical printing tips to ensure your folded leaflets stand out and effecti …