The Frog Blog

Let the BBC help you to create a leaflet.This is from the BBC bitesize education section for kids. It has a very simplified message, but true none the less, and does show a good way to think about your leaflets and what you need to say in them.What makes a good leaflet?Audience - who is your leaflet aimed at? Products - what are you selling? Prices - what is special about it? Unique selling points - why should people buy it? Business details - where can customers find out about you and your bus …

When producing a document which is to be trimmed with a colour, text or graphic right up to the final edge it is important to add 'bleed' to the outer edges.  We normally work to a 3mm bleed around each edge, as shown below.. As you can see the graphic is overrunning the page 3mm from the edge. The reasons for this are to do with small movements of the paper, mainly from the final cutting on the guillotine after it has already been printed, and ensures that your final print is exactly how …